NEFFA from Soest

I have first met Aniela, founder of NEFFA, at this year’s Wear It in Berlin. The name NEFFA means “net effe anders” in Dutch, wanting to do things just a bit differently. NEFFA has been founded in 2004 by Aniela. She is really inspiring und entrepreneurial in finding solutions for the challenges in fashion industry. Aniela does not believe that changing the consumption behavior of billions of people is possible. Continue reading “NEFFA from Soest”