Sustainable Consumption – autark.berlin

February 14, 2025February 9, 2025

Slow Fashion: A Sustainable and Joyful Choice

In a world where fast fashion dominates, slow fashion is a breath of fresh air. It’s more than just a trend—it’s a movement towards sustainability, ethical choices, and mindful consumption. Embracing slow fashion has a profound impact on the environment, society, and even our personal well-being. Let’s explore why it’s worth making the switch and how you can take small but meaningful steps to incorporate slow fashion into your life.

October 8, 2024October 7, 2024

How the EU’s Green Claims Directive Protects Consumers from Greenwashing

As environmental concerns grow, more companies are adopting sustainability as part of their brand image. We see terms like “eco-friendly,” “carbon neutral,” and “green” on everything from clothing to cleaning products. But how can you be sure these claims are real and not just marketing tactics? The European Union’s (EU) Green Claims Directive aims to help by protecting consumers from misleading environmental claims, also known as “greenwashing.” Let’s break down what this directive means for you as a consumer and how it will change the way companies communicate their environmental impact.

August 13, 2024August 13, 2024

Label to Watch: Iriedaily – Berlin’s Streetwear Icon Championing Sustainability

In the bustling heart of Berlin, where fashion meets culture, Iriedaily has stood out for nearly 30 years as a beacon of streetwear excellence. Born out of the creative energy that defines the German capital, Iriedaily has not only captured the essence of urban style but has also embraced a commitment to sustainability that sets it apart in the fashion industry. For those seeking a brand that combines cool, authentic streetwear with ethical practices, Iriedaily is undoubtedly a label to watch.

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