We had the pleasure of having CEO and founder Franziska Anna Michel of YOONA Technology in Berlin take time to answer our questions about technology and sustainability. Yoona Tech uses artificial intelligence to automate the fashion design process. The sustainable fashion future is already here.
Continue reading “Franziska Anna Michel, YOONA Technology, Berlin”
Berlin and its tech- and fashion scene is re-inventing itself at the moment. Berlin has a vital community, when it comes to creative industry, incuding fashion. In our research at the intersection of innovation, technology and sustainability in fashion industry, we came across Alina Bassi, founder of Kleiderly. Waste is a major problem in the fashion industry, something what needs to be solved. Kleiderly turns post-consumer waste, which would go to landfills, into new products. A silverlining, when it comes to reducing post-consumer waste in fashion industry and using existing “ressources”, giving them a new use. We were curious about this technology and its contribution to a sustainable fashion future. We are grateful that Alina answered our questions.
The Future Of Fashion In A Digitally Driven Environment by Wear IT LIVE takes place online at 6 pm CET. More info at wearit-berlin.com.
The 202030 Berlin Fashion Summit will take place for the first time. The format offers space to discuss issues that move the fashion industry in international workshops and to develop visions. The main thematic strands are sustainability and digitalisation, fashion and culture and a look at the fashion system. We are curious about the new format. We had the chance to take part at the POP UP THINK TANK. www.202030summit.com
The digital community format „Neonyt on Air“ enters a second round – from 18 to 22 January 2021 fashion, lifestyle and digital experts will virtually discuss the latest developments as well as innovations of the sustainable fashion and textile industry.
Looop, the first in-store direct-to customer recycling system form garment to garment (G-2-G), is now live in Europe, Stockholm, Sweden. Before, it was set up in Hong Kong. With looop, used clothes, post-consumer waste, will be transformed in new clothes, within a few hours. The groundbreaking technology presents a solution, heading into the right direction, towards a circular economy. Continue reading “H&M Foundation & HKRITA, Stockholm”
Vasco, and Pedro and Pedro have started ISTO. in 2017 in Lisbon, because they have been searching for men clothes, with a very good quality and an affordable price. Their search stayed unsuccessful, that was when they decided to solve that by themselves. ISTO. stands for I – Independence, S – Superb, T – Transparent and O for Organic. Nowadays the brand offers women and men classic minimalistic basic clothes in good quality, organic and to a good price. They reveal the true costs (price) of their clothes at every step of the value chain, which is something unique in the fashion industry. Continue reading “ISTO. from Lisboa, Portugal”
One of the topics we are interested in is the transparent production of clothing on the one hand and the sustainable consumption of clothing on the other.
An exciting project is being carried out at the TU Berlin, which will investigate how to empower teenagers and young adults to buy clothes sustainably. That there is an oversupply of clothes in private households that are not worn and that leads to an enormous waste of resources is no longer a secret here in Germany.
Continue reading “Real laboratories with students for sustainable consumer behaviour”
hessnatur is a company in the clothing industry with a purpose and has been for over 40 years. hessnatur was founded in 1976 by Heinz and Dorothea Hess, who were looking for skin-friendly, chemical-free clothing for their newly born son. When they couldn’t find what they were looking for, they took matters into their own hands. Continue reading “hessnatur, Butzbach, Germany”
At my studies of Sustainable Fashion at Copenhagen Business School, I came across a very interesting Danish producer and brand. I really like Denmark and the fashion scene there as well as the Copenhagen Fashion Summit, with its pioneering inspiring talks and networks. A reason to look closer. Although we have spotlighted some brands for sustainability here, this is a bit different. It is about underwear and sportswear.
Dilling – The sustainable choice Continue reading “Dilling, Herning, Denmark”
